Judy Herbst is the Executive Director of Savvy Ladies. She comes to Savvy Ladies with vast knowledge & experience working with women throughout her career. With over 20+ years of relationship-building experience working for the iconic brands’ Tiffany & Co, American Girl, and the resell marketplace Worthy.com, Judy creates programs and campaigns that educate and speak to critical issues targeting women, moms, and their families.
In March 2021, Savvy Ladies welcomed Judy to spearhead initiatives designed to expand Savvy Ladies’ reach, focusing on technology & scalability to serve more women, championing women’s empowerment through financial knowledge.
Judy brings her business acumen, creative, marketing & client relationship savviness, and proven success record in developing, driving and executing scalable business growth initiatives. She is innovative and a passionate thought leader with success in sales, project and event management, managing teams, hiring, start-ups, coaching, writing, and community building.
At Savvy Ladies, Judy is leveraging technology and launched the Savvy Ladies Free Financial Helpline App, having secured a grant from the Nasdaq Foundation. By optimizing the intersection of Technology, AI to democratize Financial Education for women, Savvy Ladies now sees over 2500 women submitting and asking critical financial questions to the Helpline annually and connecting with pro bono financial advisors to get their questions answered and move forward in their financial journey.
